Consumers have come to expect more personalized experiences with their favorite brands. Earning
points and rewards is no longer enough. … Read More

We’ve already discussed the importance of keeping your happiest customers coming back for more, but what does it take to build your customer base beyond your loyal following? It turns out that word-of-mouth marketing is one of the most powerful tools in your arsenal when it comes to new customer acquisition. … Read More

Your business growth depends on turning one-time customers into repeat customers and members
of your loyalty club. Luckily there are many ways to succeed besides expensive media campaigns.
Here are some best practices that we recommend. … Read More