Campaigns, now in plain English.
Trigger, condition, action, building a campaign is as simple as writing a sentence. Birthday gift, happy-hour cashback, win-back for the 30-day silent, all in one engine.
Trigger · Condition · Action.
A three-layer logic. Every campaign is built with this trio, no code, no IT ticket.
Trigger
What kicks off the campaign? Birthday, last visit date, spend threshold, tier change, anything the system observes.
Condition
Which members does it apply to? Location, segment, tier, product preference, past campaign participation, as many filters as you need.
Action
What happens? Award points, apply a discount, generate a coupon, send email / SMS / push, or all of the above.
You don't have to start from scratch.
The most-requested campaigns come pre-built. Customize and launch in minutes.
Birthday gift
Send the coupon 3 days before the birthday automatically; valid until 7 days after.
Happy hour
20% off for members visiting Tue–Thu, 3–6pm, applied automatically at the register, no cashier discretion.
Win-back ladder
SMS at 30 days silent, email + 50 bonus points at 60, last-chance coupon at 90, staged and automated.
Punch card
Buy 10 coffees, get the 11th free. Stamp counting, reward firing and coupon delivery in one flow.
"Let's run a campaign" should cost a lunch, not a sprint.
When the person with the idea (marketing / owner) is different from the person executing it (IT / sysadmin), campaigns take two weeks to launch. Smart Campaigns collapses the two, the person with the idea builds it.
With Smart Segmentation: targeted, personalized, measurable.
In Connected Pro, Smart Campaigns plugs straight into Smart Segmentation's 6 segments. A different campaign for Champions and At Risk, with one click. No blast messages, just the offer each segment deserves.